Reform House Privacy Policy

Last Updated: May 2026

Reform House LLC (“Reform House,” “we,” “our,” or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website, create an account, purchase services or products, book classes, or otherwise interact with Reform House.

By using our website, booking platform, mobile applications, or services, you consent to the practices described in this Privacy Policy.

1. INFORMATION WE COLLECT

We may collect the following categories of information:

1.1 Personal Information

Including but not limited to:

  • Name

  • Email address

  • Phone number

  • Mailing address

  • Emergency contact information

1.2 Account & Booking Information

Including:

  • Class bookings

  • Waitlist activity

  • Membership details

  • Attendance history

  • Purchase history

  • Account preferences

1.3 Payment Information

Payments are processed through third-party payment processors. We may collect limited billing information, but full payment card details are processed and stored securely by our payment providers.

1.4 Health & Participation Information

You may voluntarily provide information regarding injuries, physical limitations, pregnancy, or other wellness-related information for safety and participation purposes.

1.5 Website & Device Information

When using our website, we may automatically collect:

  • IP address

  • Browser type

  • Device type

  • Website usage activity

  • Cookies and analytics data

2. HOW WE USE YOUR INFORMATION

We may use your information to:

  • Provide and manage classes, memberships, bookings, and services

  • Process payments and purchases

  • Communicate important studio updates and account information

  • Respond to questions, support requests, or customer service inquiries

  • Send marketing emails, promotions, studio announcements, and text communications

  • Improve our website, services, studio operations, and customer experience

  • Analyze booking trends, attendance patterns, and website performance

  • Maintain studio safety and operational integrity

  • Enforce our policies, agreements, and terms

  • Comply with legal obligations

3. TEXT MESSAGING & COMMUNICATIONS

By providing your phone number and opting into communications, you consent to receive text messages from Reform House related to:

  • Class reminders

  • Waitlist notifications

  • Studio updates

  • Promotions and special offers

  • Account notifications

Message frequency may vary.

Message and data rates may apply.

You may opt out of marketing text communications at any time by replying STOP. For assistance, reply HELP or contact us directly.

Consent to receive marketing messages is not a condition of purchase.

4. THIRD-PARTY SERVICES

Reform House may use trusted third-party service providers to operate portions of our business and services, including but not limited to:

  • Walla (booking and studio management platform)

  • Squarespace (website hosting)

  • Stripe and payment processors

  • Email marketing and communication platforms

  • Analytics and advertising providers

These third parties may process information necessary to provide their services to Reform House.

We do not sell your personal information.

No mobile information or text messaging consent data will be shared with third parties or affiliates for marketing or promotional purposes.

5. COOKIES & ANALYTICS

Our website may use cookies, tracking technologies, and analytics tools to:

  • Improve website functionality

  • Understand website traffic and usage behavior

  • Support advertising and marketing efforts

  • Personalize user experience

You may modify your browser settings to refuse cookies; however, some website features may not function properly.

6. DATA SECURITY

We implement reasonable administrative, technical, and organizational safeguards designed to protect your information from unauthorized access, disclosure, misuse, or alteration.

However, no method of internet transmission or electronic storage is completely secure, and we cannot guarantee absolute security.

7. YOUR RIGHTS

Depending on your location and applicable laws, you may have the right to:

  • Request access to personal information we hold about you

  • Request correction of inaccurate information

  • Request deletion of your personal information

  • Opt out of marketing communications

  • Request information regarding how your data is used

To exercise these rights, please contact us using the information below.

8. CHILDREN & MINORS

Participants under the age of 18 must have consent from a parent or legal guardian.

Parents or guardians may be required to complete waivers, account information, and agreements on behalf of minors.

9. THIRD-PARTY LINKS

Our website or communications may contain links to third-party websites or services. Reform House is not responsible for the privacy practices or content of third-party sites.

10. CHANGES TO THIS POLICY

Reform House reserves the right to update or modify this Privacy Policy at any time.

Any updates will become effective immediately upon posting to our website.

Continued use of our services after changes are posted constitutes acceptance of the revised Privacy Policy.

11. CONTACT US

If you have any questions regarding this Privacy Policy or your personal information, please contact:

Reform House, LLC
4690 Lincoln Ave, 

Cypress, California
Email: hello@reformhousepilates.com
Website: reformhousepilates.com